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THE GOODHOOD GUIDE TO CHRISTMAS - OUR CHRISTMAS RETURNS PERIOD IS NOW LIVE
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Collection of shoes, a handbag, and other items with 'Must Have Gifts' text on a white background

The Goodhood gift guide, reimagined for 2025. Discover a curated edit of must-have Christmas gifts; from independent designers, cult homeware labels, and modern lifestyle brands.Shop thoughtful Christmas gifts for him, her, and everyone in between. Think design-led presents, Japanese incense, handcrafted ceramics, modern jewellery, and luxury skincare worth giving (or keeping). Each piece reflects what Goodhood stands for quality, culture, and considered design. These are the unique Christmas gifts that go beyond the usual.

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Good design doesn’t have to break the bank. Discover our curated edit of Christmas gifts under £30, featuring independent brands, cult beauty essentials, and design-led homeware made to surprise and delight.From hand-poured candles and Japanese incense to graphic socks, small accessories, and everyday objects with style and purpose, these are thoughtful, affordable Christmas gifts that feel anything but last-minute.

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The sweet spot between thoughtful and effortless. Discover Christmas gifts under £50, hand-picked from independent brands and cult labels that define Goodhood’s world. Explore design-led homeware, beauty essentials, fragrance favourites, and everyday accessories that make gifting easy without feeling ordinary. Perfect for friends, family, or yourself, each piece proves great design doesn’t need a big price tag, just good taste.

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For the women in your life, discover our curated edit of Christmas gifts for her, featuring independent designers, cult beauty brands, and design-led homeware that balance form and function. From modern jewellery and luxury fragrance to relaxed wardrobe staples and home essentials, each piece is thoughtful, timeless, and made to last. Shop unique gifts for her that feel considered, not predictable.

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Wrap up the season in style. Discover our curated selection of winter accessories — scarves, hats, gloves, and cold-weather essentials from independent brands and cult labels that define Goodhood’s aesthetic. Each piece combines quality materials, functional design, and modern craftsmanship, made to last well beyond the holidays.Perfect as a thoughtful Christmas gift or a seasonal upgrade for your own wardrobe.

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Homegrown goods from our London studio, designed in-house with love. Discover the Goodhood Originals collection, exclusive pieces you won’t find anywhere else. These are the Christmas gifting essentials for the true Goodhood fanatic: design-led, functional, and made to last. From graphic staples to everyday objects with attitude, each piece reflects our world thoughtful, independent, and unmistakably Goodhood... Guaranteed gifting wins.

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MEN'S LATEST

New Snow Peak, Phingerin, thisisneverthat, Estudio Niksen, b.Eautiful, Cav Empt, Purple Mountain Observatory, Candice, Portal, Aries and Studio Nicholson.

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WOMEN'S LATEST

New Girls of Dust, Stussy, Tonywack, Amomento, Damson Madder, Gimaguas, Girls of Dust, Snow Peak and LF Markey.

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LIFESTORE LATEST

New Yoko Wool, Kinto, HAY, FERM Living, HOROSOAPS, Teenage Engineering, HKLiving and TEKLA.

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FACE + BODY LATEST

New Stora Skuggan, Oddity, Grown Alchemist, Aesop, MALIN+GOETZ, ABEL, Le Rub, MONKS, Manifesto.

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#GOODPEOPLE

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LATEST FOOTWEAR

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SALOMON X ARIES

The Salomon x Aries XT-Whisper channels authentic Salomon DNA while evolving the iconic XT design lineage. XT-Whisper is boldly textured, intricately layered, and elevated with distinctive material finishes. The upper features a rich mix of contrasting details, modernised through premium construction and a uniquely sculpted wavy Sensifit™ system, paired with Salomon’s signature Quicklace for secure foothold and a confident, precision fit.

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CLARKS ORIGINALS

Clarks Originals looks to the iconic, the authentic, and the individual; the footwear inspired by Clarks’ origins that are a true reflection of their craft. Founded almost 200 years ago when Cyrus and James Clark made a slipper from sheepskin off-cuts, a groundbreaking innovation at the time, Clarks have gone on to become one of the most ubiquitous shoe brands in the world. This innovation and invention remain at the core of what Clarks do. Every shoe begins with a last carved by hand from a single block of hornbeam, paired with a scientific, engineering-focused approach to the biomechanics of the foot which is placed at the heart of the design.

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KEEN

We’re excited to welcome KEEN Footwear to Goodhood. Known for their rugged functionality and distinctive design, KEEN blends utility with comfort, this blending is perfect for urban exploration, weekend hikes, and everything in between.

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GEORGE COX

George Cox has been the first choice for storytellers and subcultures since 1949 all the way to today. They are adopted by every new generation and every time in a new way. Made with skilled hands and honest machinery. Unapologetically brutal, authentically alternative. George Cox works with innovators and outsiders to constantly redefine the subcultural landscape. Building community, looking ahead.

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ASICS

ASICS is a leading performance and sportswear brand, utilising advanced technology to enhance the sport and lifestyle experience. Known for being the Japanese giants of running shoes, ASICS have become a phenomenon in the fashion industry collaborating with leading designers, specifically, the long standing partnership with Kiko Kostadinov, creating sport styles that take the brands advanced design approach and updates it with cues of cultural and modern influences.

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TABI FOOTWEAR

Tabi Footwear, born from a passion for comfort and tradition, originated in Japan with the vision of bridging the gap between style and functionality. Inspired by the iconic split-toe design of traditional tabi socks, the brand was founded with a mission to create modern, eco-friendly footwear that embraces heritage while embracing contemporary fashion. Each pair of Tabi shoes reflects a harmonious blend of craftsmanship and innovation, connecting wearers to a unique cultural legacy with every step.

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ADIDAS

The Adidas Classic Superstar lands at Goodhood as a timeless staple re‑introduced with the brand’s signature clean minimalism and undeniable street cred. Infamous for its iconic shell toe and crisp leather construction, the Superstar arrives as a refined essential, bridging sportswear heritage with contemporary, boutique‑curated style.

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CAMPER

Camper has been redefining footwear since 1975, combining Mediterranean roots with forward-thinking design. Known for its playful approach and uncompromising comfort, the brand delivers shoes that balance function with character. From innovative silhouettes to everyday essentials, Camper blends craftsmanship and creativity, making each pair both wearable and distinctive. At Goodhood, you’ll find a curated selection that highlights the brand’s modern spirit while staying true to its heritage.

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NEW BALANCE

The New Balance 2002R Protection Pack returns to Goodhood with its signature fusion of archival runner styling and deconstructed detailing. Featuring raw suede overlays, exposed foam accents and tonal colourways, this cult classic redefines the 2000s silhouette with a modern, textural edge that’s equal parts functional and elevated.

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DR MARTENS

Since 1960, Dr. Martens has been a symbol of rebellion, individuality, and counterculture style. From punk basements to high fashion runways, the brand’s unmistakable DNA, yellow stitching, grooved soles, and tough-as-nails leather, has remained a timeless fixture in wardrobes that challenge convention. At Goodhood, we celebrate the legacy while embracing evolution.

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PUMA

With a design inspired by the iconic 2000s running spike the PUMA Harambee, the H-Street is a timeless icon, fusing sprinting heritage with street DNA. It harks back to the golden era of the 2000s where track and field crossed over into streetwear. Featuring a low-profile silhouette and a lightweight upper.

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CULTURE

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WOMENS BRANDS

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TONYWACK

Founded in Seoul in 2012 by designer Taewan Kim, TONYWACK redefines modern menswear through a refined balance of classic tailoring and contemporary minimalism. The brand draws inspiration from 1960s and ’70s European subcultures, blending sharp silhouettes with understated attitude and a distinctly Korean sense of precision.

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TORT

Born in London in 2019, TORT was founded by Mona Ghafoori with one goal: to create hair clips that actually work and look good doing it. Designed to hold every hair type and named after inspiring women in Mona’s life, each piece is a celebration of individuality and everyday confidence.

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STUSSY

Shawn Stussy, a surfboard shaper known for the punk rock/new wave-inspired artwork on his boards, made T-shirts with his own name to promote his surf brand. In the mid-80s he partnered with Frank Sinatra Jr, an accountant bowled over by Stüssy’s genuine character, forming an unlikely partnership that led to the Stüssy brand being introduced to the wider world.

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NACHE

Nache clothing focuses on creating unisex apparel that blends avant-garde and casual styles, characterised by unsecured and deformable silhouettes that adapt to the moment. Their designs aim for a continuous and dynamic aesthetic in fashion. Exclusively stocked by Goodhood in the UK.

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MARGESHERWOOD

Introducing MARGESHERWOOD, the South Korean handbag brand redefining contemporary luxury. Inspired by vintage elegance and modern minimalism, each bag blends soft silhouettes, unexpected details, and premium craftsmanship capturing effortless, timeless style with a romantic, rebellious edge.

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DALA

Dala is a collaborative denim studio, designed in London and made in Paraguay. People-first and rooted in inclusivity, they craft 100% rigid denim designed for every body. Fusing vintage washes with contemporary styling, DALA pieces are circularly minded and built to last - future heirlooms made to be lived in. In partnership with BDA, their B Corp-certified boutique factory, DALA ensures every garment is made with care, integrity, and longevity at its core.

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AMOMENTO

Amomento, founded in Seoul in 2014, aims to create timeless and effortless pieces designed to be cherished forever. Their philosophy extends beyond fashion, emphasizing the individuality of the person wearing the clothing.

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GIRLS OF DUST

Amomento, founded in Seoul in 2014, aims to create timeless and effortless pieces designed to be cherished forever. Their philosophy extends beyond fashion, emphasizing the individuality of the person wearing the clothing.

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GIMAGUAS

Born in 2018, they are a Barcelona-based brand powered by conversations with each other, and the world around us. The collections are created in collaboration with artists and artisans that the brand admire, with a focus on relaxed silhouettes, technical knitwear and craft-inspired detail. All Gimaguas pieces are designed in Barcelona and most are proudly made in Spain.

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DAMSON MADDER

Introducing Damson Madder to Goodhood, a London-born brand focused on responsible production, small-batch design, and playful, ultra-feminine silhouettes. Known for their unique use of recycled fabrics and natural dyes, this drop brings standout pieces like the leopard cargo pants, bold, wearable, and rooted in conscious craftsmanship.

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DIRT

DIRT have just landed, perfect for planning getaways or catching rays closer to home. Whether you're poolside, beach-bound, or just soaking up sun in the garden, these are built for bold days ahead.

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LF MARKEY

Founded by Australian born Louise Markey, a former fabric shop worker turned Central Saint Martins Graduate, LF Markey is a London based luxury brand for the elegant but practical woman. After graduating in 2007, Markey went on to consult for many luxury labels across the globe finally settling back in London to channel her experience into her own brand.

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ÖLEND

Meet Olend, the Barcelona-based bag brand blending timeless design with everyday functionality. Newly arrived at Goodhood, Ölend’s collection reflects a minimalist ethos, elevated with thoughtful details, premium materials, and a commitment to craft.

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ESTUDIO NIKSEN

We welcome Canada-based Estudio Niksen into the Goodhood roster and to the UK. As the official UK launch partner, we link up with co-founders Andrés Barrios and Gabrielle Gagné to find out more about the brand, the minds behind it, city living, finding slow moments, the future of independent retail, and much more. Check it out below.

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MEN'S BRANDS

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PHINGERIN

Designed by Tomoyuki Kobayashi, Phingerin creates light and modern pieces that have taken the streets of Tokyo by surprise. Being a youthful and playful brand, embracing eccentric colours and patterns, these stand-out relaxed fit garments became highly recognised in different subculture scenes. Originally specialising in pyjamas, Phingerin's elusive pieces are not limited to sleepwear, but create a relaxing alternative to the everyday if you’re lucky enough to get your hands on a piece.

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CAV EMPT

Based in Tokyo, Cav Empt (C.E.) was founded by Sk8thing, Hishi and Toby Feltwell. Previously working together, the trio have joined forces to form C.E. As the graphic designer for A Bathing Ape, Billionaire Boys Club and Human Made, Sk8thing is highly experienced (and respected) when it comes to producing playful and exciting products. C.E. has risen from its previously relatively unknown status into one of the hottest brands in the business today, with some unbeatable and unique graphic outputs.

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B.EAUTIFUL

b.Eautiful is a Los Angeles–based creative label dedicated to spotlighting Japan’s most exciting and overlooked talent. Bridging cultures through design, art, and storytelling, the brand curates collaborations and collections that celebrate the intersection of creativity and craft. From their statement caps to graphics that reference anything from Clockwork Orange to Pocari Sweat Tees.

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BRAIN DEAD

Brain Dead is a creative collective of artists and contributors from around the world. With influences rooted in post-punk culture, underground comics and skateboarding, Brain Dead’s disruptive graphic identity is conceived. Not one person, nor is it one idea, Brain Dead sits in the space between people, being a favourite for graphic adorned clothing and playful t-shirts.

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PORTAL

Portal® brings a focused evolution of their movement-driven wardrobe. Born from Oslo, Vancouver, and London, the brand continues to blur the lines between run, ride, and hike, merging functionality with aesthetic clarity, and drawing inspiration from the rhythm of nature itself.

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PURPLE MOUNTAIN OBSERVATORY

Purple Mountain Observatory an ode to the uncharted, a tribute to the vast, untamed landscapes; a beacon for the modern explorer. By redefining how outerwear can be documented, the brand have expanded their exploration of fabrics in their latest collection featuring heat-reactive fabrics that adapt dynamically to changing conditions.

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DISTRICT VISION

District Vision is a lifestyle and performance brand founded on the principles of mindful living, purpose-driven design, and high-performance sportswear. Rooted in the culture of long-distance running and the outdoors, District Vision blends innovative athletic gear with a refined aesthetic, creating products that resonate with both athletes and those who appreciate style, sustainability, and quality craftsmanship.

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GOLDWIN

Goldwin, the famed Japanese brand, has landed at Goodhood, direct from Japan. Since 1951, Goldwin has become synonymous with technical products and high-performance jackets. Their unrivaled attention to detail has allowed them to bridge the gap between humankind and nature. Every item exudes quality, from winter parkas and raincoats to a range of accessories.

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NATRA STUDIOS

Born from a bond between an owner and their dog, Natra Studios brings deep personal meaning to every stitch, named after founder's dog, Sinatra, and shaped by a star on it's forehead that became the brand’s symbol. With each piece named after the dogs that have left their mark, Natra mixes casualwear and sportswear with meticulous attention to fit, form, and fabric. Handmade in Bristol using deadstock materials and locally sourced trims, this is slow fashion made with heart, and no compromise on style.

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DAIWA PIER39

Daiwa Pier39 brings technical outdoor functionality into the realm of city living, blurring the lines between performance wear and contemporary menswear. As a diffusion label of Japan’s iconic fishing brand Daiwa, the line is led by stylist and designer Shunsuke Ishikawa, whose vision reimagines utilitarian staples through a distinctly urban lens.

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AF REFLECT

AF Reflect was founded in 2018 by Andrea Pisano and Francesco del Garda. Andrea developed a passion for the eyewear industry, spending much of his time in his artisan father's workshop and experiencing handmade eyewear on a daily basis. Andrea and Francesco set out to create an eyewear brand inspired by underground club culture, with innovative and timeless designs that appeal to those seeking a distinctive style.

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NOAH

NOAH is a movement rooted in authenticity, thoughtful design, and a commitment to doing things differently. Born from the spirit of street culture and crafted with a deep respect for quality and sustainability, NOAH bridges the gap between urban style and responsible fashion.

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ABOUT:BLANK

They started about:blank in 2021 to create contemporary menswear for friends and family, debuting with a signature cropped, boxy t-shirt. They gave their t-shirts to top artists and DJs worldwide, using innovative marketing and high-quality materials to quickly gain recognition. Now, with a team based in a former Victorian paper factory in East London, they're focused on redefining a community-first approach with product innovation and carefully planned drops, offering quality pieces at affordable prices.

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CANDICE

Emerging from Australia Candice is a lifestyle label bridging together creativity, exploration. Their garments feature reoccurring nods to music, art, entertainment and nature. With their fun and unconventional approach to fashion, Candice sparks thought and curiosity while delivering visual stimulation and expressive pieces.

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LIFESTORE BRANDS

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SERVICE PROJECTS

Service Projects is a design-driven lifestyle brand rooted in practicality, material honesty, and considered craft. Built on the belief that everyday objects should be both useful and beautiful, the label blends industrial simplicity with subtle cultural references, resulting in timeless pieces meant to be lived with, not just looked at.

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HAY

Inspired by the innovation and greatness of Danish furniture and interior design of the 1950's and 60's, HAY work with an international roster of the best names in interiors and furniture design, while harbouring new and up and coming talent. HAY operates in the field between architecture and fashion bridging the statics from architecture and the dynamics from fashion. HAY are ambitious in the field of innovation and the use of cutting edge technology with an aesthetic that is Scandinavian through and through; simple, straight forward, functional and joyful.

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TEKLA

TEKLA Fabrics, originating from Copenhagen, is dedicated to crafting minimalist home textiles that prioritise quality and functionality. Specialising in premium pyjamas, bathrobes, towels, sheets, and blankets, TEKLA sets itself apart with its exceptional fabrics, drawing inspiration from tranquil architectural elements. Each meticulously designed piece is aimed at instilling tranquility, comfort, and superior quality into any living space. Every item, be it bedding, towels, or robes, is thoughtfully curated to enhance the essence of daily living, with a firm commitment to merging form and function seamlessly.

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STUDIO ARHOJ

Studio Arhoj return, just in time for the gifting season. Handblown in Copenhagen, Studio Arhoj's Blobs and Ghosts are a beloved addition to shelves, mantlepieces and bedside tables. Each one is unique and equipped with their own punchy personality, in just about any colour. They're a held in high regard and under high demand around here, get them while you can.

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KUUMBA

For over two decades now Japanese lifestyle brand Kuumba International have been producing traditionally made premium quality incense using a meticulous process of naturally and artificially scenting various raw materials such as agarwood, sandalwood and even bamboo. Having worked in collaboration with the likes of Neighborhood and Supreme as well as developing a range of excellent lifestyle goods to accompany the incense selection Kuumba has fast become the go-to guys for all things aromatic.

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GOODHOOD LIFESTORE

The Goodhood Lifestore is a curated extension of the brand’s directional ethos - bringing the same sharp eye for design and subcultural nuance into everyday living. Blending cult interiors, independent publications, wellness staples and niche homeware, it offers a considered take on lifestyle retail rooted in individuality and modern utility.

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CREMATE LONDON

Hand-made in London from 100% natural ingredients, founder Junior Adesanya explores his amalgamation of scents with Cremate London. Blurring the boundaries of modernity and tradition, Cremate draws on rituals of incense burning to bring the cleansing ceremony to the modern-day home. Their incense cones are designed to create moments of peace through calming aromas.

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LIVING PROOF

More than just print on paper, Living Proof curates voices from the margins and the middle, celebrating lived experience, honest expression, and the radical act of being real. From interviews and essays to visual storytelling and cultural commentary, every issue is a collectible snapshot of what it means to be present, purposeful, and unapologetically human. Now stocked at Goodhood.

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ROUGH TRADE

Discover the latest from Rough Trade Records, a cornerstone of independent music culture since 1978. Known for launching genre-defining artists and pressing iconic records, Rough Trade continues to champion boundary-pushing sound. Shop exclusive vinyl releases, limited-run pressings, and merchandise from your favourite underground acts. Whether you're crate-digging for post-punk rarities or discovering your next cult hero, this is where music lovers dig deeper.

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SNOW PEAK

Founded by Japanese-born mountaineer Yukio Yamai in 1958, Snow Peak was born out of a dissatisfaction with outdoor products and a desire to create the most superior gear on the market. Fast forward to today and the brand is continuing to do just that. Hailing from Niigata Prefecture, where the sky meets sea via a mountain range rising up to 8,000 ft, the brand is one of Japan's leaders in the outdoors.

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KINTO

Kinto is a Japanese company founded in 1972 that specialises in the design of contemporary elegant home accessories such as drinkware, tableware and more, with a commitment to produce objects that are durable and usable yet with a gentle twist. Our Kinto picks include their signature Slow Coffee jug set and the sleek Pour Over Kettle. Improve Your Life with Kinto and introduce a small piece on Japanese design into your daily routine.

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NIWAKI

Elevate your outdoor space with Niwaki, your trusted source for exquisite Japanese garden tools and design inspiration. Embrace the essence of tranquility and precision as you cultivate your garden oasis. Discover our curated collection of handcrafted tools, meticulously designed to embody the centuries-old tradition of Japanese craftsmanship.

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TOPOLOGIE

Topologie was founded in 2018 by rock climbing enthusiasts from France and Japan, blending the worlds of climbing and fashion. The brand emphasizes the fusion of form and function, creating stylish and functional everyday products. At the heart of Topologie is the innovative Topologie Wares System™, which offers over 120 interchangeable straps and more than 1,000 product combinations, allowing urban travelers to personalize their carry essentials.

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KATTO

The business aims to create high-quality, durable products that people can be proud to own - things that improve everyday life. The focus is on craftsmanship, using the best materials, and minimising environmental impact, all while keeping prices affordable for those not in the billionaire club. Starting with knives, they are now expanding to other kitchen essentials.

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FERM LIVING

ferm LIVING draws on the Scandinavian design traditions and retro charm - but with a distinctive graphic edge that makes every items firmly contemporary. ferm LIVING is rooted in Denmark, where Trine Andersen founded a graphic design studio in 2005 who then expanded her business into interior products out of the frustration of the unavailability of items to furnish her home.

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HKLIVING

HKLiving brings bold, vibrant style to your home with designs that blend modern flair and vintage charm. From beautifully crafted ceramics to eye-catching textiles and furniture, every piece tells a story of colour, texture, and global inspiration. Known for transforming interiors into cozy, character-filled spaces, HK Living offers décor that feels both nostalgic and refreshingly new. Their range of 70's mugs, bowls and ceramic trays, are perfect to add a bit of colour into your cupboards.

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TEKLA

Born out of their studio in Copenhagen, TEKLA Fabrics creates thoughtful and minimal textiles for the home, with quality and functionality at its core. Shaped by serene architectural references, each piece is designed to provide tranquility and comfort in any space. From bedding and fabrics to towels and dressing gowns, every product is meticulously curated to enhance everyday life. Whether you're looking for a bathrobe, towel, pyjamas, you'll find that function always comes first with TEKLA.

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