Goodhood

NEW BALANCE X WTAPS

For their third collaboration, New Balance and WTAPS reinterpret the iconic 998 Made in USA sneaker in a signature grey colourway. The upper features premium pigskin suede with leather overlays, delivering a sleek, textured finish. Underfoot, the ABZORB midsole ensures lasting comfort and support.

CONVERSE X BRAIN DEAD

We're excited to see the return of one of our favourite back Chuck 70 Hi. Converse x Brain Dead re-issue their original collaboration packed with a multi-coloured mix of leopard, zebra, camo, stars, stripes, and polka dot prints, topped off with custom text detailing on the foxing tape.

KIKO KOSTADINOV CURATED ASICS

Created by Kiko Kostadinov Studio and the ASICS SportStyle team, the latest series of curated styles blends themes of Interlaced Assemblages, Functional Utopias, and Mino Ceramics. Soft textures and handcrafted elements reflect iconic artwork, with matte and washed colour finishes enhancing the heritage shoe's shape and construction.

MEN'S LATEST

New 66° North, AFFXWRKS, Metalwood, Goldwin, Farah and Brain Dead.

WOMEN'S LATEST

New W'Menswear, Amomento, s.k.manor hill, S-BA, OperaSPORT and Cawley

LIFESTORE LATEST

New FERM Living, HAY, Artwords, KUNJUDO and TEKLA.

BRAIN DEAD

Brain Dead is a creative collective of artists and contributors from around the world. With influences rooted in post-punk culture, underground comics and skateboarding, Brain Dead’s disruptive graphic identity is conceived. Not one person, nor is it one idea, Brain Dead sits in the space between people, being a favourite for graphic adorned clothing and playful t-shirts.

CAV EMPT

Based in Tokyo, Cav Empt (C.E.) was founded by Sk8thing, Hishi and Toby Feltwell. Previously working together, the trio have joined forces to form C.E. As the graphic designer for A Bathing Ape, Billionaire Boys Club and Human Made, Sk8thing is highly experienced (and respected) when it comes to producing playful and exciting products. C.E. has risen from its previously relatively unknown status into one of the hottest brands in the business today, with some unbeatable and unique graphic outputs.

HERESY

British-born brand Heresy rubs their crystal ball, conjuring up a range of seasonal pieces borrowing imagery from mysticism and folklore. A breath of fresh air, they’re definitely one to watch with their heritage garments woven with motifs, embroidery and prints.

METALWOOD

Metalwood Studio is an ode to golf in the ‘90s and some of the early 2000s–the technology boom is just starting to happen. The pros of yesteryear are trading in their persimmon woods and balata balls for something a little faster and more aggressive. They’ve exchanged flares and 4-button placket polos with the baggiest, frumpiest shit they could find; long before the yoga-but-make-it-golf clothes of today.

AFFXWRKS

AFFXWRKS is a streetwear collective founded by Stephen Mann, Kiko Kostadinov, Taro Ray, and Michael Kopelman. Initially born as a radio program on the pirate radio station Know-Wave, AFFXWRKS re-invents the concepts of contemporary utility with clean constructions and premium quality goods. Their lineup of hoodies, tees, knitwear, and accessories are logo-heavy, utilitarian, and undeniably fresh.

STUSSY

Shawn Stussy, a surfboard shaper known for the punk rock/new wave-inspired artwork on his boards, made T-shirts with his own name to promote his surf brand. In the mid-80s he partnered with Frank Sinatra Jr, an accountant bowled over by Stüssy’s genuine character, forming an unlikely partnership that led to Stüssy being introduced to the wider world.

SNOW PEAK

Founded by Japanese-born mountaineer Yukio Yamai in 1958, Snow Peak was born out of a dissatisfaction with outdoor products and a desire to create the most superior gear on the market. Fast forward to today and the brand is continuing to do just that. Hailing from Niigata Prefecture, where the sky meets sea via a mountain range rising up to 8,000 ft, the brand is one of Japan's leaders in the outdoors.

STUDIO NICHOLSON

Studio Nicholson was founded in 2010 by Nick Wakeman. With 20+ years of experience in the design industry, Wakeman was determined to launch a brand that utilised the skills she’d honed in the 1990s, during her graduate studies in Textile Design at the Chelsea School of Art. Drawing inspiration from Japanese architecture, interiors, grunge music, 1990s sub-culture and geological landscapes, she creates adaptable, elegant and truly functional pieces that form the basis of the ultimate modular wardrobe.

NEEDLES

Founded in 1995, Needles, just one of the sub-brands housed under the infamous Nepenthes, filters elements of vintage Americana, military, and sportswear into vibrant and unique garments unlike any other. Needles clothing includes a wide range of items such as Needles shirts, Needles track pants, Needles trousers, and Needles joggers, each embodying the brands distinctive aesthetic.

66° NORTH

66° North designs clothing to endure a lifetime, prioritising protection and sustainability. With a commitment to circularity, they reduce environmental impact, mitigate harm, and create a net positive effect on the planet.

CAWLEY

Cawley Studios was founded in 2017 by Hannah Cawley, born out of a desire to champion everyday clothes that simultaneously celebrated the highest in quality craftsmanship and British manufacturing. Each and every garment is designed to be functional, timeless in style as well as physically lasting. Her pieces are intended to play a role in everyday life, whatever that may entail. Each piece is individually hand cut and made in London with the materials being sourced from traditional fabric mills in a variety of locations such as England, Ireland, Portugal, India and Japan.

S.K. MANOR HILL

s.k. manor hill’s designs are inspired by vintage garments and classic silhouettes from around the world. Conscientious construction and attention to detail are key in each piece of apparel. All items are made in New York City predominately using natural fiber fabrics sourced from Europe and Japan. s.k. manor hill creates clothing for those who have a deep appreciation of meticulous craftsmanship, timeless design, and long lasting quality.

AMOMENTO

Amomento, founded in Seoul in 2014, aims to create timeless and effortless pieces designed to be cherished forever. Their philosophy extends beyond fashion, emphasizing the individuality of the person wearing the clothing.

EPINGLER

EPINGLER, created in 2019 by Hyeyeon Lee, is made with time and sincerity until each piece of clothing is made. We create trendy designs based on carefully selected high-quality fabrics, the structure of clothes and the lines of pattern.

OPERASPORT

OpéraSPORT is a fashion brand established in 2019 by Stephanie Gundelach, a renowned creative consultant and stylist, and Awa Malina Stelter whose knowledge from the areas of design and production adds great advantage points. Bridging the Parisian way of integrating classic and contemporary styles with the sporty edge of Copenhagen, OpéraSPORT is ensuring relevance and timelessness throughout. Elegant yet sporty, luxurious yet affordable, sustainable yet sexy.

ARCS

ARCS was born with the desire to create slow-made accessories that champion functionality while having minimal impact on the planet. Venturing into a new era with their new collection of RTW apparel, ARCS redefines considered design, marrying function with fashion, creating pieces focused on technical innovation. Focusing on a more considered approach through their choice of fabrications, ARCS apparel and accessories are finely tuned to balance the product and its purpose, with every item holding its own place in the modern world.

GIRLS OF DUST

Amomento, founded in Seoul in 2014, aims to create timeless and effortless pieces designed to be cherished forever. Their philosophy extends beyond fashion, emphasizing the individuality of the person wearing the clothing.

S-BA

S-BA is an independent womenswear label based in London, redefining the traditional fashion calendar. Instead of following the usual biannual seasons, the brand focuses on creating one main collection each year, with select pieces becoming timeless staples. Every item is thoughtfully designed and handcrafted, either in-house or in collaboration with a small East London manufacturer.

BEAMS BOY

YanYan is a premium knitwear brand founded by former rag & bone Director of Knitwear Phyllis Chan with Hong Kong designer Suzzie Chung. Their grandmothers taught them to embrace their own individual sense of style, be fearless and wear what makes them happy. Their products are a reflection of that attitude – fun, eclectic pieces that juxtapose modern and traditional elements.

GIMAGUAS

Born in 2018, they are a Barcelona-based brand powered by conversations with each other, and the world around us. The collections are created in collaboration with artists and artisans that the brand admire, with a focus on relaxed silhouettes, technical knitwear and craft-inspired detail. All Gimaguas pieces are designed in Barcelona and most are proudly made in Spain.

NACHE

Nache clothing focuses on creating unisex apparel that blends avant-garde and casual styles, characterised by unsecured and deformable silhouettes that adapt to the moment. Their designs aim for a continuous and dynamic aesthetic in fashion. Exclusively stocked by Goodhood in the UK.

HKLiving

HKLiving brings bold, vibrant style to your home with designs that blend modern flair and vintage charm. From beautifully crafted ceramics to eye-catching textiles and furniture, every piece tells a story of colour, texture, and global inspiration. Known for transforming interiors into cozy, character-filled spaces, HK Living offers décor that feels both nostalgic and refreshingly new. Their range of 70's mugs, bowls and ceramic trays, are perfect to add a bit of colour into your cupboards.

HAY

Inspired by the innovation and greatness of Danish furniture and interior design of the 1950's and 60's, HAY work with an international roster of the best names in interiors and furniture design, while harbouring new and up and coming talent. HAY operates in the field between architecture and fashion bridging the statics from architecture and the dynamics from fashion. HAY are ambitious in the field of innovation and the use of cutting edge technology with an aesthetic that is Scandinavian through and through; simple, straight forward, functional and joyful.

FERM LIVING

We’ve teamed up with our friendly record store neighbours Stranger Than Paradise to curate an ever-evolving edit of records and special edition vinyls, available online and in-store from our record wall. Ran by three long time friends and named after Jim Jarmusch’s 1984 masterpiece, Stranger Than Paradise is an Independent record store in the heart of Hackney, dedicated to sourcing a carefully curated selection of the best new release, reissue and special edition vinyl.

TEKLA

Born out of their studio in Copenhagen, TEKLA Fabrics creates thoughtful and minimal textiles for the home, with quality and functionality at its core. Shaped by serene architectural references, each piece is designed to provide tranquility and comfort in any space. From bedding and fabrics to towels and dressing gowns, every product is meticulously curated to enhance everyday life. Whether you're looking for a bathrobe, towel, pyjamas, you'll find that function always comes first with TEKLA.

KUUMBA

For over two decades now Japanese lifestyle brand Kuumba International have been producing traditionally made premium quality incense using a meticulous process of naturally and artificially scenting various raw materials such as agarwood, sandalwood and even bamboo. Having worked in collaboration with the likes of Neighborhood and Supreme as well as developing a range of excellent lifestyle goods to accompany the incense selection Kuumba has fast become the go-to guys for all things aromatic.

TEENAGE ENGINEERING

Teenage Engineering creates high quality, well designed, electronic products for all people who love sound and music. Founded in 2005 in Sweden by Jesper Kouthoofd, David Eriksson, Jens Rudberg and David Möllerstedt, they have created world-leading and award winning synthesisers and audio equipment that are ground-breaking in function and design.

SIMUERO

Designed and handcrafted in Valencia by founders Rocío and Jorge, Simuero focuses on true slow made craftsmanship, creating jewellery inspired by the forms and strength of Mother Nature. Inspiring not only the design but their ethical practise, all pieces are made from recycled silver and the wax used in production is used and reused down to the last shaving. All Simuero rings, jewellery and necklaces are crafted in limited editions focusing on a unique and quality finish.

TOM WOOD

Tom Wood is a Norwegian jewellery brand based in Oslo. Founded my Mona Jensen in 2013, the label takes its name from her supposed alter-ego. Embracing timeless design along with functional aesthetics, all pieces are unisex and are individually hand-crafted from 925 sterling silver or 9-carat gold in small batches. Featuring signet rings with semi-precious stones such as black onyx and white agate, alongside simple and bold silver styles, the collection adds attitude for both men and women. Utilising the best craftsmanship and materials, any stones used are locally sourced from around the world and are either soldered or set individually meaning no two pieces are ever alike.

PHOEBE CUTLER

Phoebe Cutler is a unisex jewellery label founded in 2017, based on Gadigal land in Sydney, Australia. Inspired by antique jewellery and ancient craftsmanship, each piece is designed with longevity and everyday protection in mind. Lovingly handcrafted in her Chippendale studio, these timeless jewels are made to be cherished as future heirlooms—worn with both purpose and pleasure.

MALIN + GOETZ

Launched in 2004 as a local neighbourhood apothecary in Chelsea, New York, Malin + Goetz creates simple skincare solutions. Designed to be both effective, gentle, and pH balanced, all products are designed for all skin types, formulated with trusted natural ingredients and proven advanced technologies without sacrificing luxury. The resultant product is one that is free of oil and residue and has a fresh natural scent. As well as fragrances, we also take stock of a fantastic range of scented candles all the way from Cannabis to Geranium Leaf.

BLEU NOUR

Founded in 2023, born and raised in Paris; Bleu Nour is a creative fragrance studio guided by the ambition to translate colour into scents. By creating captivating fragrances made from colours, Bleu Nour hopes to enable others to visualise scents and change your perception of everyday olfactory experience.

VACATION

Imagine a sunscreen that takes leisure as seriously as it takes protection. Where the best in modern skincare science meets a sensorial experience that is designed to transport you to paradise. Introducing Vacation® — “Excessively Good” and “Leisure-Enhancing” sunscreen for those who demand the best from life.

NEIGHBOURHOOD BOTANICALS

Neighbourhood Botanicals distinguishes itself by being a brand where every product is the brainchild of its founder, Micaela, meticulously formulated within their lab located in Leyton, east London, UK. Embracing the power of nature, all their formulas incorporate natural ingredients and prioritize the use of cold-pressed plant oils whenever feasible.

WILEY BODY

Wiley Body was born from a mother's quest for clean, effective skincare free from harsh chemicals. Every product utilises plant-based ingredients, which are designed to be as nurturing as they are effective.

PALM OF FERONIA

Palm of Feronia is a small-batch natural self-care brand focused on the ancient principles of aromatherapy and crystal healing. Feronia is the ancient Roman goddess associated with wildlife, fertility, health, healing, and abundance.

GOODHOOD LIFESTORE

Our latest retro glass mugs, particularly the amber hue evokes a sense of nostalgia that just can't be beaten. Our latest range of glassware is the best way to brighten up your drinks or your cupboards, designed to stack perfectly.

YOKO WOOL X GOODHOOD

We team up with Yoko Wool once again to deliver a new round of fan favourite slippers. Hand-knitted from 100% wool, they're back just in time for the cold nights. Ultimate house shoe. Available in a fresh new pink colourway, alongside two of our core favourites: brown and natural.

GOODHOOD SOCKS

The Twisted Yarn Socks are must haves, perfect for keeping cosy at home or for venturing out. Made from 100% cotton, the socks are the perfect balance of comfort and functionality.