Aries

London, United Kingdom

Aries is the new venture from dream-team duo Sofia Prantera and Fergus Purcell (aka Fergadelic). It's a label that we've been looking forward to sharing for a long time and one we feel is a perfect match for the Goodhood Store. With years of expert experience behind them, Fergus and Sofia's story is a one worth telling. Sofia is best known for founding and pioneering cult streetwear label Silas in the mid-90s. This is where she first met Fergus, whose impressive oeuvre includes t-shirt label Tonite and more recently the now iconic branding of skate label PALACE.

The two are now reunited under the Aries umbrella and Sofia's expert eye combined with Fergadelic's idiosyncratic graphic style makes for one deadly combo. Sitting in a really sweet spot in between streetwear and high fashion, Aries plays with allusions to the grandiosity of major fashion houses alongside expertly picked underground reference points. Everything is hand dyed or printed by the Aries team and subsequently aged by dipping in organic tea, making every single piece completely unique. Any imperfections and differences in colour are deliberate and inherent, recapturing the sense of vitality, chaos and DIY attitude of yesteryear.

 
  • Beer Monster T-Shirt - White

    AriesBeer Monster T-Shirt - White $158.67 One Size

    Beer Monster T-Shirt - White

    Aries
    Beer Monster T-Shirt - White

    $158.67$132.22 ex tax

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  • Reversible Marnie Coat - Brown

    AriesReversible Marnie Coat - Brown$2519.37$1007.49Size 1/S

    Reversible Marnie Coat - Brown

    Aries
    Reversible Marnie Coat - Brown

    $2519.37$1007.49$839.57 ex tax

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  • Kurt Denim Jacket Geo Taped - Dark Blue

    AriesKurt Denim Jacket Geo Taped - Dark Blue$481.17$192.21Size 1/S / Size 2/M

    Kurt Denim Jacket Geo Taped - Dark Blue

    Aries
    Kurt Denim Jacket Geo Taped - Dark Blue

    $481.17$192.21$160.17 ex tax

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  • Astro Taped Crew Sweatshirt - Grey

    AriesAstro Taped Crew Sweatshirt - Grey$321.21$129.00Size 1/S / Size 2/M / Size 3/L

    Astro Taped Crew Sweatshirt - Grey

    Aries
    Astro Taped Crew Sweatshirt - Grey

    $321.21$129.00$107.50 ex tax

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  • Super Big Crew Knit - Red

    AriesSuper Big Crew Knit - Red$566.31$227.04Size 1/S / Size 2/M

    Super Big Crew Knit - Red

    Aries
    Super Big Crew Knit - Red

    $566.31$227.04$189.20 ex tax

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  • Double Hoodie Dress - Black

    AriesDouble Hoodie Dress - Black$426.99$299.28Size 1/S

    Double Hoodie Dress - Black

    Aries
    Double Hoodie Dress - Black

    $426.99$299.28$249.40 ex tax

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  • Morris Asymmetric Denim Top - Black Denim

    AriesMorris Asymmetric Denim Top - Black Denim$269.61$108.36Size 1/S / Size 2/M / Size 3/L

    Morris Asymmetric Denim Top - Black Denim

    Aries
    Morris Asymmetric Denim Top - Black Denim

    $269.61$108.36$90.30 ex tax

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  • Morris Bleach Top - Bleach

    AriesMorris Bleach Top - Bleach$327.66$229.62Size 1/S / Size 2/M / Size 3/L

    Morris Bleach Top - Bleach

    Aries
    Morris Bleach Top - Bleach

    $327.66$229.62$191.35 ex tax

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  • Morris Asymmetric Denim Top - Blue Dark

    AriesMorris Asymmetric Denim Top - Blue Dark$327.66$131.58Size 1/S / Size 2/M / Size 3/L

    Morris Asymmetric Denim Top - Blue Dark

    Aries
    Morris Asymmetric Denim Top - Blue Dark

    $327.66$131.58$109.65 ex tax

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  • S/S Dead Rat T-Shirt - White

    AriesS/S Dead Rat T-Shirt - White$118.68$82.56Size 1/S / Size 2/M / Size 3/L

    S/S Dead Rat T-Shirt - White

    Aries
    S/S Dead Rat T-Shirt - White

    $118.68$82.56$68.80 ex tax

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  • Fru Top - Red

    AriesFru Top - Red$281.22$112.23Size 1/S / Size 2/M / Size 3/L

    Fru Top - Red

    Aries
    Fru Top - Red

    $281.22$112.23$93.52 ex tax

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  • XY Dark Denim Dress - Blue

    AriesXY Dark Denim Dress - Blue$332.82$233.49Size 1/S / Size 2/M / Size 3/L

    XY Dark Denim Dress - Blue

    Aries
    XY Dark Denim Dress - Blue

    $332.82$233.49$194.57 ex tax

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  • XY Bleach Dress - Bleach

    AriesXY Bleach Dress - Bleach$377.97$264.45Size 1/S / Size 2/M / Size 3L

    XY Bleach Dress - Bleach

    Aries
    XY Bleach Dress - Bleach

    $377.97$264.45$220.37 ex tax

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  • Lily Jean Selvedge - Dark Blue

    AriesLily Jean Selvedge - Dark Blue$345.72$242.5226 Waist / 27 Waist / 28 Waist / 29 Waist / 30 Waist

    Lily Jean Selvedge - Dark Blue

    Aries
    Lily Jean Selvedge - Dark Blue

    $345.72$242.52$202.10 ex tax

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  • Indy Denim Jeans - Blue

    AriesIndy Denim Jeans - Blue$327.66$131.5826 Waist / 27 Waist / 28 Waist / 29 Waist / 30 Waist

    Indy Denim Jeans - Blue

    Aries
    Indy Denim Jeans - Blue

    $327.66$131.58$109.65 ex tax

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  • Lily Jean Selvedge - Black

    AriesLily Jean Selvedge - Black$348.30$139.3226 Waist / 27 Waist / 28 Waist / 29 Waist / 30 Waist

    Lily Jean Selvedge - Black

    Aries
    Lily Jean Selvedge - Black

    $348.30$139.32$116.10 ex tax

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  • Lilly Jeans Geo Taped Repaired Bleach Denim - Bleach

    AriesLilly Jeans Geo Taped Repaired Bleach Denim - Bleach$436.02$174.1526 Waist / 27 Waist / 28 Waist / 29 Waist / 30 Waist

    Lilly Jeans Geo Taped Repaired Bleach Denim - Bleach

    Aries
    Lilly Jeans Geo Taped Repaired Bleach Denim - Bleach

    $436.02$174.15$145.12 ex tax

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  • Lilly Jeans Geo Taped Repaired Dark Denim - Blue Dark

    AriesLilly Jeans Geo Taped Repaired Dark Denim - Blue Dark$420.54$167.7026 Waist / 27 Waist / 28 Waist / 29 Waist / 30 Waist

    Lilly Jeans Geo Taped Repaired Dark Denim - Blue Dark

    Aries
    Lilly Jeans Geo Taped Repaired Dark Denim - Blue Dark

    $420.54$167.70$139.75 ex tax

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  • Holmes Skirt Bleach Denim - Bleach Denim

    AriesHolmes Skirt Bleach Denim - Bleach Denim$327.66$229.6226 Waist / 27 Waist / 28 Waist / 29 Waist / 30 Waist

    Holmes Skirt Bleach Denim - Bleach Denim

    Aries
    Holmes Skirt Bleach Denim - Bleach Denim

    $327.66$229.62$191.35 ex tax

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  • Holmes Skirt Dark Denim - Blue Dark

    AriesHolmes Skirt Dark Denim - Blue Dark$296.70$207.6926 Waist / 27 Waist / 28 Waist / 29 Waist / 30 Waist

    Holmes Skirt Dark Denim - Blue Dark

    Aries
    Holmes Skirt Dark Denim - Blue Dark

    $296.70$207.69$173.07 ex tax

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