Aries

London, United Kingdom

Aries is the new venture from dream-team duo Sofia Prantera and Fergus Purcell (aka Fergadelic). It's a label that we've been looking forward to sharing for a long time and one we feel is a perfect match for the Goodhood Store. With years of expert experience behind them, Fergus and Sofia's story is a one worth telling. Sofia is best known for founding and pioneering cult streetwear label Silas in the mid-90s. This is where she first met Fergus, whose impressive oeuvre includes t-shirt label Tonite and more recently the now iconic branding of skate label PALACE.

The two are now reunited under the Aries umbrella and Sofia's expert eye combined with Fergadelic's idiosyncratic graphic style makes for one deadly combo. Sitting in a really sweet spot in between streetwear and high fashion, Aries plays with allusions to the grandiosity of major fashion houses alongside expertly picked underground reference points. Everything is hand dyed or printed by the Aries team and subsequently aged by dipping in organic tea, making every single piece completely unique. Any imperfections and differences in colour are deliberate and inherent, recapturing the sense of vitality, chaos and DIY attitude of yesteryear.

 
  • Halter Neck T-Shirt - Pink

    AriesHalter Neck T-Shirt - Pink $138.03 Small / Medium

    Halter Neck T-Shirt - Pink

    Aries
    Halter Neck T-Shirt - Pink

    $138.03$115.02 ex tax

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  • Perfume S/S T-Shirt - White

    AriesPerfume S/S T-Shirt - White $131.58 Small / Medium / Large

    Perfume S/S T-Shirt - White

    Aries
    Perfume S/S T-Shirt - White

    $131.58$109.65 ex tax

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  • Lily White Fringed Jean - Light Wash

    AriesLily White Fringed Jean - Light Wash $550.83 27 Waist / 28 Waist / 29 Waist

    Lily White Fringed Jean - Light Wash

    Aries
    Lily White Fringed Jean - Light Wash

    $550.83$459.02 ex tax

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  • Arise Mock Neck T-Shirt - Black

    AriesArise Mock Neck T-Shirt - Black $153.51 Small / Medium

    Arise Mock Neck T-Shirt - Black

    Aries
    Arise Mock Neck T-Shirt - Black

    $153.51$127.92 ex tax

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  • UFO L/S T-Shirt - White

    AriesUFO L/S T-Shirt - White $153.51 Small / Large

    UFO L/S T-Shirt - White

    Aries
    UFO L/S T-Shirt - White

    $153.51$127.92 ex tax

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  • Custom Jean - Light Wash

    AriesCustom Jean - Light Wash $439.89 27 Waist / 28 Waist / 29 Waist

    Custom Jean - Light Wash

    Aries
    Custom Jean - Light Wash

    $439.89$366.57 ex tax

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  • Pagans S/S T-Shirt Dress - Black

    AriesPagans S/S T-Shirt Dress - Black $183.18 Small / Medium / Large

    Pagans S/S T-Shirt Dress - Black

    Aries
    Pagans S/S T-Shirt Dress - Black

    $183.18$152.65 ex tax

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  • Pagans S/S T-Shirt Dress - White

    AriesPagans S/S T-Shirt Dress - White $183.18 Small / Medium / Large

    Pagans S/S T-Shirt Dress - White

    Aries
    Pagans S/S T-Shirt Dress - White

    $183.18$152.65 ex tax

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  • Open Tab Vest - Black

    AriesOpen Tab Vest - Black $178.02 Small / Medium

    Open Tab Vest - Black

    Aries
    Open Tab Vest - Black

    $178.02$148.35 ex tax

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  • Open Tab Vest - White

    AriesOpen Tab Vest - White $178.02 Small / Medium

    Open Tab Vest - White

    Aries
    Open Tab Vest - White

    $178.02$148.35 ex tax

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  • Strip Jean - Dark Wash

    AriesStrip Jean - Dark Wash $361.20 26 Waist / 27 Waist / 28 Waist / 29 Waist

    Strip Jean - Dark Wash

    Aries
    Strip Jean - Dark Wash

    $361.20$301.00 ex tax

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  • Confused Temple Logo T-Shirt - White

    AriesConfused Temple Logo T-Shirt - White $167.70 Small / Medium / Large

    Confused Temple Logo T-Shirt - White

    Aries
    Confused Temple Logo T-Shirt - White

    $167.70$139.75 ex tax

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  • Confused Temple Logo T-Shirt - Black

    AriesConfused Temple Logo T-Shirt - Black $167.70 Small / Medium / Large

    Confused Temple Logo T-Shirt - Black

    Aries
    Confused Temple Logo T-Shirt - Black

    $167.70$139.75 ex tax

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  • Jeans S/S T-Shirt - White

    AriesJeans S/S T-Shirt - White $131.58 Small / Medium / Large

    Jeans S/S T-Shirt - White

    Aries
    Jeans S/S T-Shirt - White

    $131.58$109.65 ex tax

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  • Shrunken Crewneck Jumper - Red/Black

    AriesShrunken Crewneck Jumper - Red/Black $513.42 Small / Medium

    Shrunken Crewneck Jumper - Red/Black

    Aries
    Shrunken Crewneck Jumper - Red/Black

    $513.42$427.85 ex tax

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  • Shrunken Crewneck Jumper - Pink/Black

    AriesShrunken Crewneck Jumper - Pink/Black $513.42 Small / Medium

    Shrunken Crewneck Jumper - Pink/Black

    Aries
    Shrunken Crewneck Jumper - Pink/Black

    $513.42$427.85 ex tax

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  • Confused T-Shirt Dress - Black

    AriesConfused T-Shirt Dress - Black $167.70 Small / Medium

    Confused T-Shirt Dress - Black

    Aries
    Confused T-Shirt Dress - Black

    $167.70$139.75 ex tax

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  • Halter Neck T-Shirt - White

    AriesHalter Neck T-Shirt - White $138.03 Small / Medium

    Halter Neck T-Shirt - White

    Aries
    Halter Neck T-Shirt - White

    $138.03$115.02 ex tax

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  • Halter Neck T-Shirt - Black

    AriesHalter Neck T-Shirt - Black $138.03 Small / Medium

    Halter Neck T-Shirt - Black

    Aries
    Halter Neck T-Shirt - Black

    $138.03$115.02 ex tax

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  • Sponsored Airtex L/S T-Shirt - Black/Multi

    AriesSponsored Airtex L/S T-Shirt - Black/Multi $198.66 Small / Medium / Large

    Sponsored Airtex L/S T-Shirt - Black/Multi

    Aries
    Sponsored Airtex L/S T-Shirt - Black/Multi

    $198.66$165.55 ex tax

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  • Sponsored L/S T-Shirt - White

    AriesSponsored L/S T-Shirt - White $140.61 Small / Medium

    Sponsored L/S T-Shirt - White

    Aries
    Sponsored L/S T-Shirt - White

    $140.61$117.17 ex tax

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  • Sponsered L/S T-Shirt - Black

    AriesSponsered L/S T-Shirt - Black $140.61 Small / Medium

    Sponsered L/S T-Shirt - Black

    Aries
    Sponsered L/S T-Shirt - Black

    $140.61$117.17 ex tax

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  • Holmes Long Skirt - Light Wash

    AriesHolmes Long Skirt - Light Wash $430.86 Small / Medium

    Holmes Long Skirt - Light Wash

    Aries
    Holmes Long Skirt - Light Wash

    $430.86$359.05 ex tax

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  • Silk Track Pant - Red

    AriesSilk Track Pant - Red $472.14 Small / Medium

    Silk Track Pant - Red

    Aries
    Silk Track Pant - Red

    $472.14$393.45 ex tax

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  • Credit Card Embroidered Sweatshirt - Black

    AriesCredit Card Embroidered Sweatshirt - Black $201.24 Small / Medium / Large

    Credit Card Embroidered Sweatshirt - Black

    Aries
    Credit Card Embroidered Sweatshirt - Black

    $201.24$167.70 ex tax

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  • 'Click to Buy' Book By David Sims & Fergadelic

    Aries'Click to Buy' Book By David Sims & Fergadelic $45.00 One Size

    'Click to Buy' Book By David Sims & Fergadelic

    Aries
    'Click to Buy' Book By David Sims & Fergadelic

    $45.00$167.70 ex tax

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  • Braces - Black/White

    AriesBraces - Black/White $90.30 One Size

    Braces - Black/White

    Aries
    Braces - Black/White

    $90.30$75.25 ex tax

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  • Silk Track Pant - Black

    AriesSilk Track Pant - Black $472.14 Small / Medium

    Silk Track Pant - Black

    Aries
    Silk Track Pant - Black

    $472.14$393.45 ex tax

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