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counter-culture
Event Recap: New Store Opening Night
Event Recap: New Store Opening Night

Event Recap: New Store Opening Night

We celebrated the opening of our new Hanbury Street home the best way we know how; by hosting a party. Heaving with good vibes, good times, and good tunes from Martelo & Maurice (The Prosecction Boyz). Check it.

counter-culture
The Insiders Guide to Spitalfields
The Insiders Guide to Spitalfields

The Insiders Guide to Spitalfields

Spitalfields; our new neighbourhood. We've been Londoners for decades, and been based in London the entirely of Goodhood's existence, so we know a thing or two about where to hang out in the East End. We break down the best spots surrounding our new home. 

counter-culture
Stussy's Impact on Fashion and Culture
Stussy's Impact on Fashion and Culture

Stussy's Impact on Fashion and Culture

World renowned California-based label Stussy, founded by Shawn Stussy in the early 1980s, has been a pivotal force in shaping the streetwear landscape. Its influence extends beyond mere clothing, permeating cultural, social, and economic spheres...

counter-culture
From Football to Fashion: Adidas Samba
From Football to Fashion: Adidas Samba

From Football to Fashion: Adidas Samba

Football casuals are creating a fashion legacy. Selecting pieces from brands like Stone Island, Fred Perry, and Sergio Tacchini, a mixing them with their team colours, finishing off a pair of Adidas. Namely, the Adidas Samba OG. Brand like Adidas and trends created by football terraces have evolved into the mainstream an are accessible to consumers outside of football culture. 

f-i-t-s
MAY
MAY

MAY

Strip everything right back, and let your outfit do the talking. FITS is all about great product, with great styling. We’ve put in the leg-work, selecting our favourite pieces so, you don’t have to...

counter-culture
Birkenstock Shinjuku
Birkenstock Shinjuku

Birkenstock Shinjuku

A striking new silhouette in terms of materials, functionality and design, Birkenstock introduce the Shinjuku. Taking visual cues from tech-led outdoor culture, nature and technology, the new natural tech sandal is built around the ideology that the human foot is the ultimate technology. 

counter-culture
Guide to Downtown Los Angeles
Guide to Downtown Los Angeles

Guide to Downtown Los Angeles

It's hard touching down in a brand new city and knowing how to get the best experience out of a handful of days. Following our trip to Los Angeles, we've put a DTLA guide to the thing/place/people we saw that are really worth the trip. 

counter-culture
Style Guide with Poppy Almond
Style Guide with Poppy Almond

Style Guide with Poppy Almond

Designer, illustrator and content creator Poppy Almond came to see us at our Shoreditch store to try on some new seasons goods. Check out her selects and how she styled them...

counter-culture
Why You Need to Know Papergirl
Why You Need to Know Papergirl

Why You Need to Know Papergirl

Starting from humble beginnings in 2014 with the simple goal of merging his loves of gastronomy and fashion, James Didri’s Paperboy Paris quickly became a household name.

people-care-earth-care
Why Cannabis Should Be Legalised and Regulated in the UK
Why Cannabis Should Be Legalised and Regulated in the UK

Why Cannabis Should Be Legalised and Regulated in the UK

Legalising and regulating cannabis in the UK could bring about a multitude of benefits across various sectors, from public health to law enforcement and the economy. We've been in London for a long time and have witnessed first hand the reasons we believe the current handling of drugs just doesn't work.

talking-heads
Nightmares On Wax on 25 Years of Carboot Soul
Nightmares On Wax on 25 Years of Carboot Soul

Nightmares On Wax on 25 Years of Carboot Soul

25 years of one of the most influential electronic albums to be released on a British record label; Nightmares On Wax's Carboot Soul. Just in time for Record Store Day, we catch up with George Evelyn AKA DJ E.A.S.E AKA Nightmares On Wax.

talking-heads
Magic Castles x I Am Weekender: In Conversation with Chloe Raunet
Magic Castles x I Am Weekender: In Conversation with Chloe Raunet

Magic Castles x I Am Weekender: In Conversation with Chloe Raunet

Goodhood presents Magic Castles' new collection in collaboration with Heavenly Films and The BFI, to celebrate the launch of the new Chloe Raunet Documentary, 'I Am Weekender'. The Documentary accompanies the groundbreaking 1992 short film, 'Weekender', directed by WIZ. We caught up with Chloe Raunet to talk about the release of her first Documentary and how it feels to be a "multifaceted creative".