Thanks to everyone who came down to the Converse x Brain Dead launch we hosted at Jaguar Shoes last week. Thanks to all the DJs and musicians involved in the launch too, including Bakar with who we shot our campaign for the collab. For those who didn’t make it, here’s what you missed. Be sure to check out the collaboration here.

Join us to celebrate the launch of the Converse X Braindead collection at Dream Bags, Jaguar Shoes, Thursday 25th October, doors open at 7pm with complimentary drinks on arrival.

Cult LA underground art collective Brain Dead draws from punk and hardcore music, comics and skate culture to create disruptive streetwear for the irreverent generation. Their inaugural collection reimagines Converse classics with punchy graphics, iconic logos and mashups of art prints with the brand’s vintage fabrics. The collection features collectors’ designs of the Chuck 70 animal, camo and flag prints. The collab also includes a series of sporty, military-style basics and bags for a total radical look.

Channel the DIY spirit of LA’s underground scene with the new Converse X Brain Dead collection. The star indie collective has patched together vintage fabrics from the brand with their own art prints for a series of sneakers, tops and bags with bold animal prints, retro graphics and vivid tones. It is infused with the raw energy of punk.

The collection will land in Goodhood on 26th October….

October 22nd, 2018

HAVE A GOOD TIME – AW18 PT.2

Part 2 of Have A Good Time’s Autumn/Winter drop is upon us. Continuing on from Part 1, the lookbook is shot in and around Tokyo showcasing new looks and old favourites. Expect the collection to land here at GH imminently.

The second Goodhood Yard Sale of 2018 is here. For two days you can get up to 80% off some of our favourite men’s and women’s brands, including Norse Projects, Stussy, Wood Wood, MM6 Maison Margiela, Ganni and more. Join us at 52 Great Eastern Street on Friday 12th and Saturday 13th October. Once it’s gone, it’s gone…

Celebrating 40 years of inimitable graphic design, we’re releasing an exclusive run of t-shirts designed by Trevor Jackson, each celebrating a decade in his design career.

Beers courtesy of Old Blue Last.

Available in-store Thursday 4th October from 6:30pm.
Available online from Friday 5th October, 11:00am.

Tokyo’s Have A Good Time return to their Tokyo roots for their AW18 lookbook. Set around the city, it showcases some of the season’s key looks and sees the return of some HAGT classics – including the ever-brilliant frame logo tees – alongside a selection of new styles, including logo print sweats, rugby shirts, fatigue jackets and more. The collection is expected to land at Goodhood from October.

Adidas + Kanye West once again team up for another YEEZY product, this time the YEEZY BOOSST 700. Featuring a premium leather upper with grey and black suede overlays and blue mesh underlays, the Yeezy 700 features a comfortable, stabilising BOOST midsole, and comes finished with a reflective heel and classic three stripe detailing. The shoe launches on Saturday 15th September.

July 27th, 2018

GOODHOOD 2.2

We have just completed a refit of our Curtain Road store – please be our guest and come and see it! When we moved to Curtain Road, we hoped but didn’t realise how busy the store would become. The refit looks again at the space and how it works and offers practical solutions to factors we hadn’t initially considered, such as the amount of changing rooms needed and waiting time at the tills. It also gives us the opportunity to freshen up the store and increase the amount of product we can house. We had great fun doing this, and hope you can enjoy our space as we have intended it! Massive thanks to the team who worked night and day to make it happen.

151 Curtain Road, London, EC2A 3QE

10:30 – 18:30 Monday – Friday
10:30 – 19:00 Saturday
12:00 – 18:00 Sunday