Berlin, Germany

Beinghunted is the brainchild of Jörg Haas, a man who’s been immersed for years in pretty much every aspect of streetwear culture. Beinghunted began as a private blog in 2001, which quickly grew into a fully-fledged site and store. This developed into the influential, Berlin-based store Firmament, co-owned by Jörg for a decade.

Eventually, Jörg’s focus shifted back to Beinghunted, acting as an umbrella for numerous projects, a consultancy and an art gallery to name but a couple and, of course, a brand in its own right.


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