Vancouver, Canada

Avi Friedman, AKA Avi Gold, grew up in downtown Vancouver where his interest in street culture was born. As well as working on many other projects including Sneeze Magazine, Better (formerly Bootleg Is Better) has taken off over the past year. 

The brand, signified by its name, uses obvious points of reference for its design which sometimes borders on copyright infringment...or does it?

  • Hebrew Gift Shop T-Shirt - White

    BetterHebrew Gift Shop T-Shirt - White$65.00$45.50S / M / L / XL

  • Yo Gift Shop T-Shirt - Pink

    BetterYo Gift Shop T-Shirt - Pink$65.00$45.50S / M / L / XL

  • Classic Logo T-Shirt - Black

    BetterClassic Logo T-Shirt - Black$65.00$45.50S / M / L / XL

  • Classic Logo T-Shirt - White

    BetterClassic Logo T-Shirt - White$65.00$45.50S / M / L / XL

  • Dog T-Shirt - Heather Grey

    BetterDog T-Shirt - Heather Grey$65.00$45.50S / M / L / XL