VOLUME 11

GOODHOOD NOW

 

 

 

 

 

 

 

 

Check out our biggest style hiccups and what we’re currently wearing in the 11th edition of Goodhood Now. Plus; the perfect cure for a Valentine’s comedown: we dig deep in our pockets and bless our store staff with a complimentary date. Thank us later.

 

 

 

 

 

 

Staff Styles | Goodhood

Shirt by Norse Projects, T-Shirt by Unused, Denim by Levi's Vintage Clothing, Sneakers by Converse.

 

Staff Styles | Goodhood

 

 

Morgan | StockRoom Assistant


What’s your biggest style regret and why? 

A purple Mohawk I had in 2006. I was a sketchy punk kid.  
 

How did that affect your love life?

I didn’t have any dates at all, I think it killed any chance of that.

Let’s say you're going on a date and we’re footing the bill.  Where are you going and what is your date wearing?

I’d go to a nice French restaurant in the south of France.  My date would be wearing something from MM6 Maison Margiela.

Shop Morgan's Look

 

Staff Styles | Goodhood

 

 

Tommy | Sales assistant


What’s your biggest style regret and why? 

Long bleach blonde hair. I was going for the surfer look but didn’t quite pull it off.  I was 13, so I didn’t really have any personal style. I was inspired by my older brother at the time, he was my style icon.

What’s your favourite piece in the store at the moment?

The Marni Anderson Tartan Trouser. It’s good quality Italian tailoring and I love the colours. They’re a wild choice. 

Let’s say you're going on a date and we’re footing the bill.  Where are you going and what is your date wearing?

I’d put her in the Nanushka Eska Vegan Leather Padded Coat in Root Beer. We’d start off somewhere low key for drinks and nibbles, then she can take it off when we want to get our boogie on. 

Shop Tommy's Look

 

Staff Styles | Goodhood

Beanie by Unused, Scarf by AïE, Jacket by Junya Watanabe Man, Shoes by Nike.

 

Staff Styles | Goodhood

Fleece by Cav Empt, Denim by LF Markey, Sneakers by Converse.

 

Staff Styles | Goodhood

 

 

Ikuko | Sales Assistant


What’s your biggest style regret and why? 

I used to get on my knees and beg my Mum to buy me expensive clothes. Every month she’d buy me high-end brands, I was only 10 years old at the time. It turned me off the higher priced lines, now I’m into more casual affordable stuff like Champion.
 

If you could replace your mistake of an outfit with something from the store what would it be and why?

I like the Champion Reverse Weave Cropped 3/4 Sleeve T-Shirt in white. It looks good with wider trousers 

Let’s say you're going on a date and we’re footing the bill.  Where are you going and what is your date wearing?

I’m not sure where we’d go, but they’d be wearing the Baserange Danube V Neck Dress in Black. It’s sexy and looks great with Cons...

Shop Ikuko's Look

 

Staff Styles | Goodhood

 

 

Aya | Assistant Womenswear Manager


What’s your biggest style regret and why? 

I don’t really have any, I always buy timeless pieces.
 

Any tips for people who do have style regrets?

Go home and have a think about what you’re about to buy. Can you justify your purchase?  If not, maybe don’t buy it!

Let’s say you’re going on a date and we’re footing the bill. Where are you going and what is your date wearing?

They’d wear something casual and affordable like Dickies, they go with everything.  We could go to a nice hot beach, drink some wine and eat some seafood.

Shop Aya's Look

 

Staff Styles | Goodhood

Shirt Dress by Needles, Beanie by Unused, Sneakers by Goodhood x Vans, ring by Tom Wood.

 

Staff Styles | Goodhood

Beanie and T-Shirt by Unused, Chains by Goods by Goodhood, Jacket by Cav Empt, Trousers by Stan Ray, Sneakers by Converse.

 

Staff Styles | Goodhood

 

 

Joe | Sales & Brand Manager 


What’s your biggest style regret and why? 

The no sock era seems a bit regrettable.
 

If you could replace your mistake of an outfit with something from the store what would it be and why?

A pair of socks I suppose haha. But in all seriousness, I would love anything from the new Sasquatchfabrix. SS19 collection in the store. Always a real highlight of the season for me.

Let’s say you're going on a date and we’re footing the bill. Where are you going and what is your date wearing?

My date can wear whatever they want. Plus, her style’s much better than mine. In terms of venue, I like eating at Uchi on Clarence Road. 

Shop Joe's Look

 

Staff Styles | Goodhood

 

 

Cassia | Sales Assistant


What’s your biggest style regret and why? 

Super skinny bleached jeans. My Dad picked them out for me and forced me to wear them, I was really embarrassed.
 

Have you ever sneaked out and worn something he wouldn’t like?

Once I told him I was going to Church, but he didn’t know I was going to change into a really short dress afterwards.

Let’s say you're going on a date and we’re footing the bill. Where are you going and what’s your date wearing?

A jacket from Neighborhood. We’d go to a gallery in Copenhagen. I’ve never been before, but the people seem really nice.

Shop Caxxia's Look

 

Staff Styles | Goodhood

Chain by Goods by Goodhood, Sneakers by Nike.

 

Staff Styles | Goodhood

Jacket and Shirt by Wacko Maria, Rings by Tom Wood, Shoes by Goodhood x Dr. Martens, Trousers by Wood Wood.

 

Staff Styles | Goodhood

 

 

Matt | Assistant Store Manager


What’s your biggest style regret and why? 

The best/worst thing I ever bought was an Australian Mambo Loud shirt. It had pie and chips and a massive bong on the front, with a sunset and beer as the backdrop.  
 

Where did you pick that up from?

In a second-hand store for 3 quid, I didn’t realise they’re actually quite sought after.

Let’s say you're going on a date and we’re footing the bill. Where are you going and what is your date wearing?

The Checked Unused Overcoat in Camel. We’d go to an amazing Italian spot in LA, they do great pizza and pasta.

Shop Matt's Look

 

 

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