The Shape Of Things To Come
Our buyers dive into the upcoming season’s collections to show you some of their spring/summer highlights, and some of the new brands we'll be showcasing over the next few months...
Whilst we’ve only had Aries for men for the past few seasons, the brands definitely made its mark. An offering from dream team duo Fergus Purcell and Sofia Prantera, the former bringing his inimitable graphics to the table, this season sees acid animal print and tie-dye, colour sweatpants and, of course, more outstanding graphic tees.
Arc'Teryx Veilance New
This season we welcome Arc’teryx Veilance to the Goodhood ranks. A sister line to Canada’s leading performance outdoor-wear specialist, the Arc’Teryx Veilance range applies pinnacle construction techniques to produce menswear engineered for the urban environment, blending minimal styling with technical excellence. Fans of Snow Peak and Nanamica, watch this space...
Black WEIrdos New
Black Weirdos is a graphics-heavy brand that’s difficult to get outside of its native Japan. Part Perks And Mini, Part Wacko Maria, we’re welcoming them to menswear in the year they’re celebrating their 5th birthday, meaning we’ll be featuring key pieces from their greatest hits collection featuring some of the label’s most cherished graphics.
New to Goodhood this season comes another exceptional Comme des Garçons sub-label: Shirt. As can be guessed from the title, this branch to the Comme tree elevates the humble shirt with subtle twists that are unmistakably Comme des Garçons, whilst retaining the classic garment’s staple wearability. We’ve got a selection of styles alongside expertly-crafted bags, jumpers and side-tape trousers
Surely a staple in anyone’s wardrobe, Norse Projects continues to see why it embodies the true Scandinavian design aesthetic with another collection of clean lines, minimal fuss and detailing that’s second to none. This season’s standout colour is red, particularly the deep, bright ‘askja red’ hue which sits alongside a wide selection of stripes, printed short sleeve shirts, and all the Norse Classics we know and love.
Founded by award-winning designer Hiromichi Ochiai in 2007, Facetasm is a Japanese brand pushing the boundaries of conceptual design. Inspired by the word ‘facet’, the label’s guiding principle is to express the air of Tokyo street culture in a free and fun way through collections that seamlessly combine material, print and colour through modern, gender-free forms. Expect elevated jackets, pants, tees and more coming through in the designer’s unique trademark style.
Marni is a world-renowned Italian fashion house, founded in 1994, that uses subtle and subversive design to celebrate individuality. With a ready-to-wear collection designed to conjure the idea of a lifestyle with an avant-garde spirit that holds a creative ongoing dialogue with the world of art, we’re showcasing a collection featuring bold, striped mohair, colourful tartan wool, relaxed pleat trousers and more.
A staple to our menswear offerings, Our Legacy delivers another collection of meticulously executed apparel that shows why it’s one of Scandinavia’s best. There’s lots of raw silk and patterned shirting, a perfectly-executed contrast between natural raw and tech fabrics, and as always a focus on shapes, silhouettes and construction, the brand’s trademarks
Fucking Awesome New
We’re welcoming in Jason Dill’s iconic Fucking Awesome this season to join our roster of graphic-led brands. A skate brand whose team is made up of some of today’s best in the business, we’re debuting a selection of graphic goods including tees, shirts and accessories.
POP Trading Co. New
POP Trading is a multi-brand skate store located in Amsterdam, stocking names such as Palace, Magenta, Quasi, Budgetbeuker Bearings and more. Alongside they produce an in-house range of goods bearing their own graphics, of which we’re proud to be featuring graphic print goods, New Balance collab sneakers, accessories and more.