It’s that time of year again. As the new season rolls around, we see a fresh new set of themes and trends that’ll come to define what we wear in 2018, and influence what comes after. Ever keeping our eyes on the prize, we’ve rounded up some of the best new brands arriving in store, and some of our old favourites, to look at what’s coming up for the spring/summer season…
One of our favourite womenswear brands, Aries, is back with another killer collection. It’s the brainchild of dream team duo Sofia Prantera and Fergus Purcell, both of pioneering cult label Silas in the mid-90s, and the latter of t-shirt maestros Tonite as well as contributing countless graphics for Palace. But you already knew that, right? Expect a lot of forward-thinking graphic havoc from these guys in the upcoming season, plus pastel tracksuits, a smattering of acid tie-dye, and some loud matching shirt/pant combos.
Ashley Williams seems to be an unstoppable force of nature, and that’s evident in this season’s collection where there’s an almost manic refinement of her look, but with additional smatterings of grunge, acid, and ‘90s halcyon nostalgia. Graphic sleeves, recurring paranoia, and a reference to the de-glammed, gothy and vociferous girl rock band Shakespears Sister all weave their way through this latest collection with absolute ease. Everything that you thought was uncool is now right up there. It’s no wonder she’s critically acclaimed.
Ask anyone in the game what the best brand out of Copenhagen is and, without a doubt, they’ll say Ganni. Material and print used masterfully is what Ganni does best, and this latest collection is no exception. Floral print shirts and stripe-detailed brown trousers play alongside bold takes on more traditional knitwear styles, the sort Ganni was known for when starting out as a humble Danish knitwear brand.
LF Markey is bang on the mark with this season’s colour palette. There’s a transitional colour story weaving its way through the collection, from rusty mustards and dark earthy tones to the brighter pastel shades of orange, pink, and red. The eponymous London label’s been causing a stir for a while now with its contemporary takes on classic workwear silhouettes, elevating utilitarian cuts to stylish, modern, and feminine casualwear. This season is no exception.
Mara Hoffman enters her sophomore year here at Goodhood, and with that comes the addition of what the eponymous New York brand is perhaps best known for – their range of swimwear. Expect bright colour blocks from their beautifully crafted swim lines, and big bold polka upon feminine cuts from their range of dresses, all right in time for summer.
MM6 MAISON MARTIN MARGIELA
Martin Margiela’s diffusion line proves once again why it’s one of the best in the business. Not many brands can be instantly recognised at a mile’s distance, but take one look at any MM6 piece and you know it’s one of Martin’s. They’ve pioneered a pre-season capsule collection featuring space age, conceptual cuts that sit alongside rebellious black scrawl - distinct from anything else we’ve seen this season. It’s like the inside of the mind of a madman but, after all, they do say the terms ‘insanity’ and ‘genius’ can be used interchangeably…
PERKS & MINI
Melbourne’s own Perks And Mini keep the cult following with another out of this world collection. Planetary movements take precedence with the standout white astrology dress and yellow rising sun trousers, which sit nicely amongst the collection’s other more down to earth pieces. Welcome to planet PAM.
Stand Alone stands out this season. The elusive Korean label is known for its androgynous takes on classic military and sportswear silhouettes, and this time around is no exception. Bright track pants, short shorts, bombers and fleece certainly catch our eye and, styled together, their lookbook exudes ‘70s continental nostalgia. It’s no surprise – Stand Alone did, after all, stem from a set of vintage shops around the Seoul area, and they’re ever-true to their mantra of season-specific takes on vintage sensibility. Korea sets the trends now.
Move over – the queen of streetwear wants to sit down. Reigning supreme as always, this season’s collection looks set to upset, and rightfully so. We’re into floral patchwork shirts, and the almost-luminous contrast stitched dungarees are pure fire. For the more refined, there’s more contrast stitching, but in form of a boxy indigo denim jacket that’s cut straight out of the workwear bible. Oh, and there’s also the odd bit of acid tie-dye here and there, as you’d expect.
True to the label’s ethos, London’s own YMC is back with another collection of directional, wearable, and understated designs. Candy stripe pants are the definite standout, with a check jumpsuit and brown worker’s jacket easily in tow. It’s surprising quite how good classic and simple designs can be when they’re executed well. ‘Intelligent men’s and women’s clothing’ reads the YMC tagline, and we have to agree.