Counter Culture

The Best Sneakers of Summer

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There have been countless contenders for the best sneaker of the year so far in our opinion. From re-issues of cult classics from Adidas to hype sneakers on our Goodhood Launches raffle system to special new silhouettes from New Balance, there's been no shortage of sneaker options for your footwear rotation. Modern day runners travel far beyond the realms of just looking good, the materials, craftsmanship and functionality of the beater are just as, if not more important. We take a dive into the best, most technical, culturally relevant, comfortable, and all-round best sneakers in the market today, and why we back them. Check it out below...

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Adidas Samba OG

Kicking off with an essential sneaker from Adidas, the reissue a fan-favourite and total archival icon, the Samba OG. Adidas have always been a cultural icon and a Goodhood favourite, but they're having a moment more than ever. Buttery soft black leather adorns the uppers, offset by tonal suede overlays, and stamped with gold SAMBA detailing. The tongue features a bluebird branded patch, and the shoes are finished with those world famous 3-stripes. It's all in the subtle details.

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The Adidas SPZL Longridge Parka in "Cardboard" is a tan, lightweight outdoor jacket with front snap buttons, utility pockets (zip chest pocket, two angled front pockets), and a small left-chest patch. Shown laid flat on a white background.
The Adidas SPZL Longridge Parka in Cardboard is a tan hooded jacket with long sleeves, a waist seam, and buttoned cuffs. This lightweight Adidas parka is ideal for layering and adds functional style to everyday outfits.

Adidas

Adidas SPZL Longridge Parka - Cardboard

£220.00

 

Salomon XT-4 OG

This Salomon XT-4 OG is an adventure-ready shoe, fully equipped for all terrains. Featuring a lightweight, foot-hugging upper with a unique lacing system, this sneaker has a dual-density midsole with EVA cushioning and a moulded footbed for supreme support underfoot, while the brand’s lugged Contagrip™ outsole provides high traction for full support all day long.

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The Salomon Xt-Whisper Void in Ancient Water/Brunnera Blue/Gibraltar Sea features mesh panels, lightweight synthetic upper, patterned overlays, and a quick-lace system; shown side profile on a plain white background.
A pair of Salomon XT-Whisper Void sneakers in Ancient Water/Brunnera Blue/Gibraltar Sea, featuring mesh and synthetic uppers, dark blue soles, and quick-lace systems, are displayed side by side on a white background.

Salomon

Salomon Xt-Whisper Void - Ancient Water/Brunnera Blue/Gibraltar Sea

£145.00

 

New Balance 990BK6

The designers of the first New Balance 990 were tasked with creating the single best running shoe on the market. The MADE in USA 990v6 embraces this original mandate, with a series of performance-inspired updates. The upper dispenses with the standard midfoot saddle, allowing the pigskin and synthetic overlays to flow from heel to toe across the mesh underlay, for a speedy, streamlined look. While the evolved design marks one of the most dramatic changes from one generation model to the next that the 990 has ever seen, the greatest leap forward occurs on the inside. The addition of FuelCell midsole cushioning means that the evolution of the 990 can be felt as much as it can be seen.

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The New Balance 1890 Abzorb 'Grey Days' in Slate Grey/Shipyard features mesh panels, black and white accents, a white N logo, and a chunky ABZORB-cushioned sole—ideal for running or walking.
A pair of New Balance 1890 Abzorb 'Grey Days' running shoes in Slate Grey/Shipyard, featuring mesh uppers, white and dark gray accents, chunky rubber soles with ABZORB cushioning, displayed side by side on a plain background.

New Balance

New Balance 1890 Abzorb 'Grey Days' - Slate Grey/Shipyard

£160.00

 

Asics Gel-NYC

Asics introduces the GEL-NYC, a fusion of vintage sports designs and contemporary functionality, adding to their cutting-edge sneaker collection. Featuring nods to the sought-after models of the early 2000s, these kicks showcase futuristic contrasting uppers and incorporate lightweight foams and GEL technology inserts for a retro feel.

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A side view of the Asics Gel SD-Lyte in Midnight/Cream, showing the mesh upper, cream Asics stripes, and FLYTEFOAM PROPEL cushioning on a plain white background.
A pair of Asics Gel SD-Lyte running shoes in Midnight/Cream with mesh uppers, FLYTEFOAM PROPEL cushioning, and branding, shown from a rear-side angle against a plain white background.

Asics

Asics Gel SD-Lyte - Midnight/Cream

Regular price £155.00 Sale price £93.00 40% Off

 

Nike Air Max 1

Tinker Hatfield’s world-famous Nike Air Max 1 '87 gets a seasonal autumn treatment. A shoe instantly recognisable by its midsole thanks to the inside-out air bubble design, providing maximum comfort wrapped up in an iconic design (that almost cost Hatfield his job many moons ago). This shoes mudguards, Swoosh and top eyelets are dressed in a “Light Orewood Brown” colourway, and premium leather and mesh across the uppers. Must-have sneaker in your rotation.

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The Nike Rift 2 in Black/Fire Red-Tm Dk Green features a lightweight synthetic slip-on upper, split-toe design, dark green heel and sole accents, and a red swoosh near the toe, displayed on a white background.
The Nike Rift 2 in Black/Fire Red-Tm Dk Green features a lightweight synthetic and mesh upper with perforated sides and cutout top details, reminiscent of a sporty sneaker, shown against a plain white background.

Nike

Nike Rift 2 - Black/Fire Red-Tm Dk Green

£119.99

 

S.W.C Stepney Workers Club Amiel S-Strike Suede Mix

A brand new style for AW23, the S.W.C Stepney Workers Club Amiel S-Strike Suede Mix is a fresh new style modelled on a classic vintage running shoe. Featuring a premium suede canvas with leather and mesh panelling, the shoe is finished with an elevated rubber sole and arrives in a monochrome colour palette. 

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Asics Gel-Nimbus 9

Initially launched in 2007 as a long-distance running shoe, Asics has modernised its archived GEL-NIMBUS™ 9 trainer using contemporary innovations to enhance both cushioning and stability. The Japanese manufacturer has maintained its Y2K visual appeal in the layered mesh and leather upper materials. Don these shoes on your outdoor excursions or urban walks for enduring comfort throughout the day.

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The Asics Gel Kinetic Fluent - Gravel/Carbon is a black, gray, and silver retro running sneaker with mesh panels, an advanced cushioned sole, and yellow bottom accents, shown from the side on a white background.
The Asics Gel Kinetic Fluent in Gravel/Carbon features gray and black retro running sneakers with yellow accents, mesh panels, advanced cushioning, and Asics branding on the sides and tongue, shown on a white background.

Asics

Asics Gel Kinetic Fluent - Gravel/Carbon

Regular price £180.00 Sale price £108.00 40% Off

 

New Balance ML860KS2

Alongside the 2002 and 1906, New Balance's 860 silhouette is a firm favourite at the Goodhood camp. Designed with breathable mesh uppers and N-Ergy outsoles that absorb impact when moving, this tasteful runner is a no brainer.

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The New Balance 1890 Abzorb 'Grey Days' in Slate Grey/Shipyard features mesh panels, black and white accents, a white N logo, and a chunky ABZORB-cushioned sole—ideal for running or walking.
A pair of New Balance 1890 Abzorb 'Grey Days' running shoes in Slate Grey/Shipyard, featuring mesh uppers, white and dark gray accents, chunky rubber soles with ABZORB cushioning, displayed side by side on a plain background.

New Balance

New Balance 1890 Abzorb 'Grey Days' - Slate Grey/Shipyard

£160.00

 

Nike Terminator Low

Directly from the vault, Nike brings you with the latest low-profile version of the Terminator Low. The '85 design comes with a leather foundation, enhanced by croc-textured suede layers, providing a touch of luxury. Perforations maintain their standard placement, accompanied by Swooshes that reinforce the heritage. Underneath, a cushioned midsole ensures comfort, while the rubber delivers traction.

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The Nike Rift 2 in Black/Fire Red-Tm Dk Green features a lightweight synthetic slip-on upper, split-toe design, dark green heel and sole accents, and a red swoosh near the toe, displayed on a white background.
The Nike Rift 2 in Black/Fire Red-Tm Dk Green features a lightweight synthetic and mesh upper with perforated sides and cutout top details, reminiscent of a sporty sneaker, shown against a plain white background.

Nike

Nike Rift 2 - Black/Fire Red-Tm Dk Green

£119.99