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WHATSGOOD?
f-i-t-s
JULY
JULY

JULY

Strip everything right back, and let your outfit do the talking. FITS is all about great product, with great styling. We’ve put in the leg-work, selecting our favourite pieces so, you don’t have to...

good-vibes
GOOD VIBES 124 - HOT CHIP'S ALEXIS TAYLOR
GOOD VIBES 124 - HOT CHIP'S ALEXIS TAYLOR

GOOD VIBES 124 - HOT CHIP'S ALEXIS TAYLOR

Good Vibes 124 comes courtesy of Alexis Taylor; British singer, songwriter and musician best known as the lead vocalist, keyboardist, and guitarist of Hot Chip. Taylor's Good Vibes marries a mix of laid back soft-focus synths, intro electronica, into remixes of noughties UK chart topping toe tappers. Sit back, listen, enjoy...

counter-culture
Community Styles with KEEN
Community Styles with KEEN

Community Styles with KEEN

We put this to Keen's footwear and took them out into our neighbourhood in the heart of the city, styled by some of the most sartorially blessed people we know: our staff.

creative-living
Dirt
Dirt

Dirt

New to the UK and exclusive to Goodhood, we introduce Dirt. A Bali-based label founded by friends Andrea and Sarah, where comfort and design coexist through the exploration of offbeat shapes and bold palettes.

good-vibes
GOOD VIBES 123 - ACMH'S CHRIS STOKER
GOOD VIBES 123 - ACMH'S CHRIS STOKER

GOOD VIBES 123 - ACMH'S CHRIS STOKER

To mark the rebrand from Magic Castles to ACMH (Almost Cut My Hair), Good Vibes 123 is inspired by long sets at East London institution The Gun, where Chris Stoker, the creative mind behind the label, was a resident DJ up until its recent closure.

f-i-t-s
X DICKIES SUMMER ICONS
X DICKIES SUMMER ICONS

X DICKIES SUMMER ICONS

A household name everybody knows. This months FITS sees a Dickies SS25 Summer Icons takeover with a comprehensive styling guide on workwear classics.

people-care-earth-care
CONSCIOUS
CONSCIOUS

CONSCIOUS

As we continue to develop our understanding of what it means to be conscious, we've split our product into three key categories that are meaningful to us: Local, Small Makers and Sustainable.

good-vibes
GOOD VIBES 122 - TOSHIKI OHTA PART TWO: STORE MUSIC
GOOD VIBES 122 - TOSHIKI OHTA PART TWO: STORE MUSIC

GOOD VIBES 122 - TOSHIKI OHTA PART TWO: STORE MUSIC

Toshika Ohta returns for Good Vibes Part Two. This instalment picks up where Good Vibes 119 left off and subtly lifts the tempo. A taste of the 100+ cuts, ranging from pop oddities, balearic, pitched down rave, electronica, disco, krautrock, and more from the last 5 decades. Sit back, listen, enjoy...

f-i-t-s
APRIL
APRIL

APRIL

Strip everything right back, and let your outfit do the talking. FITS is all about great product, with great styling. We’ve put in the leg-work, selecting our favourite pieces so, you don’t have to...

good-vibes
GOOD VIBES 121 - RUTHLSS
GOOD VIBES 121 - RUTHLSS

GOOD VIBES 121 - RUTHLSS

A new mix in our series from RUTHLSS, bringing a house-driven selection built for sun-soaked days and laid back evenings. Deep grooves, warm melodies, and rolling rhythms set the tone, making it the perfect soundtrack for the store and beyond.

good-vibes
GOOD VIBES 120 - MON CHRISTIAN
GOOD VIBES 120 - MON CHRISTIAN

GOOD VIBES 120 - MON CHRISTIAN

South East London-based DJ and Foundation FM resident curates an eclectic blend of ambient, Japanese jazz, R&B, and everything in between; music to make you feel.

10-questions
10 Questions with Rocky's Matcha
10 Questions with Rocky's Matcha

10 Questions with Rocky's Matcha

We hit up rocky's matcha founder Rocky Xu and asked him our infamous 10 Questions, to learn a little more about the man behind the matcha.