BORN IN THE USA
In honour of American Independence Day on 4th July, we've compiled the best of American brands here at Goodhood. From classic heritage workwear and subcultural movements to hand made homewares and New York inspired wardrobe staples, everything you need to get into the spirit is but a scroll away...
ALL AMERICAN WORKWEAR
America's workwear history runs more than deep. Brands including Ben Davis and Dickies have been manufacturing tough, durable and most importantly, affordable clothing for decades. Their consistency has meant they have become household names for not only Americans but the rest of the world, and the influence of workwear is still huge among newer brands.
CALIFORNIA COUNTER CULTURE
The US has a long history with counter culture that includes some of the most important subcultural movements. From biker culture in the 50s to the vibrant Haight Ashbury district of San Francisco in the 60s through to the birth of skate and surf culture in the late 70s and early 80s, each have their own unique style cues and have influenced generations ever since.
SHOP LATEST LIFE STORE
Vans are an American icon that need little introduction. Their role in the history of skateboarding is unparalleled, helping revolutionize the sport by working with skateboarders to create shoes that fit their specifications. Their core styles have become some of the most instantly recognizable shoes on the planet yet their design sensibility remains timeless.
SHOP MEN'S VANS SHOP WOMENS VANS
NEW SCHOOL GRAPHICS
Names from both sides of the US of A are spearheading a new collection of graphic led labels, from PRMTVO's other worldy inspirations to Brain Dead's consistently excellent output of subcultural subversions and New York based artist Eric Elms' POWERS line.
SHOP MEN'S T-SHIRTS
SMALL BATCH CERAMICS
America's ceramics industry is in a healthy place thanks to artisans producing small runs of unique ceramic products. Lindsey Hamptons speckled and buffed planters are each individually unique, and Norden produce everything in-house at their factory in California.